I was commissioned by Fred’s Garage to create a promotional flyer and social media graphics across channels for St. Patrick’s Day.
The client wanted this logo integrated within the design so I decided to deconstruct its elements and embody them in an illustration.
Drawing inspiration from the classic leprechaun and his pot of gold, I illustrated a leprechaun clad in a Fred’s Garage uniform with a pot of beer to highlight the holiday drink specials and Fred’s renown range of beer selections.
The themed logo is showcased as the pot of beer.